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November 2008
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Advertisement for Encouragement: How words change lives

Couldn't Help Noticing

An online survey of issues, events and ideas

The Reverse Sweep

Ian Carmichael / 6th November 2006

I'm going to keep trotting this idea out every year until it takes off. How to “stop the nation” for a good cause ...

Introducing: The Reverse Sweep.

It's becoming more popular in the game of cricket, but now it's time to bring out the reverse sweep in the game of horse racing. What is the reverse sweep?

The reverse sweep is when the traditional office sweep is turned on its head—not to take the fun out of raceday, but to put the fun to a good purpose. The idea is that the prize is not something the winner keeps, but something the winner gets to give away.

So, in the reverse sweep, the prizepool goes to the charity of choice of the winning ticketholder. (Tax deductible, but not taxable!)

Just imagine how many millions of dollars could go to worthwhile charities around the country and be put to good use helping people in need, if all the “office sweeps” turn into ‘reverse sweeps’.

This year, let's “stop the nation” for a good cause.

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