Better ministry to men
I got permission from Lieutenant Colonel Mick Mumford of 3RAR and from Tim Booker to post this nine-minute version of Col Mumford's speech at Tim Booker's commencement for ministry at Guildford Anglican.
If you have broadband, it is well worth a look (with apologies for the first 45 seconds of random shots of the back of people's heads, and the general hand-held quality). It is an extraordinary testimony to the work Tim did as chaplain to 3RAR.
On the subject of how to attract men to church, there are some really good things said. Col Mumford's view was that Tim commanded attention to the message of the Bible essentially because he spoke with conviction from Scripture, and acted with integrity.
I don't think there is much more of a trick to men's ministry—or ministry to anyone really—than imitating Tim's approach.